28 Oct The importance of directories for companies
We start projects, we have products that have strength by themselves but we lose ourselves once we try to give it an outlet in the world of the network.
The beginnings are always difficult but finding the starting point is essential. Registering our company in a directory is the first that any company should do to get known and to start generating excitement.
To better understand these advantages, and to help our many good companies, we have decided to follow the advice they give us from the Pymes.com website .
1- Get new and potential customers
Registering your company in an online directory allows Internet users to know the products and / or services you offer when they search for something similar. It is important to focus your catalog on the market based on your potential customers.
With the active search of professionals through this database you can find companies in relation to the services and / or products that you are looking for.
2- Get links
Include in the directory the web page of your business. You can link it or just mention it. Even if it is a “No follow” link (a label that tells Google not to pass the PageRank), it allows your company to position its website in search engines.
3- Know your competition
Reverse engineering. Register in the directory and search for companies in your same sector and profile. It makes it easy to get to know the competition and compare your offer with yours.
4- Find suppliers
Sometimes the customer is you, and you are looking for a specific product or service. In this case it is more than obvious the interest of a directory of companies and professionals. You can search for potential suppliers that are close to you or throughout the country, depending on your needs.
No Comments